Scott Paton

Real Estate Finance

Columbia National Real Estate Finance - February 16, 2006

Columbia National Real Estate Financing is where the stratosphere of banking and the ionosphere of real estate collide. Substantial eight-figure deals are the norm, not the exception here. As a result, there's lots of industry-specific and regulatory language inherently required throughout the site. As with other enterprises in their own idiosyncratic realms, the job for the copywriter is to translate for the masses while not dumbing things down for industry professionals.

Columbia National site