B2B Leads-- When you’ve got prospects on(the)line, seconds count

Precision Media

Stopwatch money

“Time is of the essence.” That poetic reference to urgency did not originate in literature or on the stage but, in fact, as a legal term indicating an impending deadline. For companies cultivating B2B leads, some incredible new research gives that phrase added resonance. Based on the results of an expansive study, when a new prospect is researching your business online, you have minutes —perhaps just seconds- to convert that individual into a richer lead.

And the likelihood of that conversion dwindles with every passing second...

Fast lead follow up Fast_Lead_Follow-up.pdf